Function of the Video Art Within Various Environments Hotels/Restaurants/Bars Attract attention from street traffic to support the bar and restaurant, and increase same day reservations. Create drama and suspense in entrance ways. Enhance the brand image by creating art that supports the brand directive. Create an engaging immersive experience for public spaces. Define an ambiance for lobbies and other public spaces unattainable with other mediums. Provide a conversation piece to stimulate guests'interaction. Create media buzz by introducing a dramatic new art element into the environment. In bar and restaurants areas, provide unique art for existing plasma screens to substitute for mundane television programming. Spas Support a meditative and relaxing environment with moving art. Design color video works that enhance color therapy treatments. Create ambiant art that enhance the spa services experience. Enhance the brand image by creating art that supports the brand directive. Define an ambiance for spa lounge areas unattainable with other mediums. Incorporate video into existing glass and mirror structures to add a unique dimension to the space. Event Spaces Create drama and suspense in entrance ways. Design video art pieces that add a dramatic element and support the theme of the event. Change the art content throughout the event to sync with various stages of the event. Commandeer a large area with a video art projection for greater impact. Provide a conversation piece to stimulate interaction. Create media buzz by incorporating a unique art element into the event. Business Lobbies/Waiting Rooms Create drama and suspense in lobby entrance ways. Enhance the brand image by creating art that supports the brand directive. Define an ambiance unattainable with other mediums. Change art content to support various messaging throughout the year. Create media buzz by introducing a dramatic new art element into the environment. Incorporate video into existing glass and mirror structures to add a unique dimension to the space. Repurpose existing content to give it new life in a new medium. Retail Spaces Drive traffic from the street with dynamic video art in display windows using special thin screens or plasma screens and adding interactivity. Create drama and suspense in entrance ways. Enhance the brand image by creating art that supports the brand directive. Improve revenues by creating an exciting, sales supportive environment. Create media buzz by introducing a dramatic new art element into the space. Repurpose existing content to give it new life in a new medium.